---
title: "Plainrival vs Competely: an honest comparison"
description: "Competely writes AI competitive analyses and sends briefs. Plainrival checks competitors' pages daily and keeps a dated history of every change."
url: "https://plainrival.com/compare/plainrival-vs-competely"
published: 2026-09-30
---

# Plainrival vs Competely: an honest comparison

Competely writes AI competitive analyses and sends briefs. Plainrival checks competitors' pages daily and keeps a dated history of every change.

Published 30 September 2026 · last checked 30 September 2026.

Both are priced for small teams and both email you a competitor brief. Competely starts with an instant AI competitive analysis (messaging, features, pricing, audience and a SWOT) that it re-runs a few times a month. Plainrival starts with daily checks of each competitor's public pages, keeps a dated history of every change and sends a brief of the few that matter.

## At a glance

**Plainrival compared with Competely**

| Feature | Plainrival | Competely |
| --- | --- | --- |
| Core job | Daily tracking and a weekly brief | Instant AI competitive analysis |
| Free plan | Timeline + 7-day trial, 1 competitor | 1 analysis against 2 competitors |
| Entry paid plan | €39 / month, 3 competitors | $39 / month, 10 per project |
| Brief frequency on the entry plan | Weekly | Every 2 weeks |
| Full SWOT and positioning analysis | Opportunity reports | Yes |
| Dated change history with screenshots | Yes | Not described on its site |
| Export | Markdown, JSON | CSV, PDF |

Last checked 30 September 2026.

Plainrival prices exclude VAT. Competely prices are in US dollars.

## When Competely is the better choice

- **You need an analysis today.** For a pitch deck, a new market or a planning offsite, Competely writes a full competitive analysis in minutes.
- **You compare many competitors at once.** Its entry plan allows up to 10 competitors per project, across 3 projects.
- **You want a SWOT.** Competely covers positioning, audience, sentiment and a SWOT in one report.
- **You work for clients.** It is built for agencies and consultants as well as in-house teams.

## Why teams pick Plainrival

- **What changed, and when.** [Website change tracking](https://plainrival.com/features/website-change-tracking) checks pages daily and keeps each change with a date, a text diff and a screenshot.
- **One move per item.** [The weekly brief](https://plainrival.com/features/weekly-brief) has at most 7 items, each judged against your positioning.
- **Switching signals.** [Complaint and switching signals](https://plainrival.com/features/complaint-signals) from public discussion, starting with Hacker News.
- **Built in the EU.** Your data is stored in Frankfurt.

## Questions

### What is the difference between Competely and Plainrival?

Competely starts with an AI analysis of your competitors and re-runs it a few times a month. Plainrival starts with daily checks of their public pages and keeps a dated history of every change, then picks the ones that matter for a weekly brief.

### How much does Competely cost?

Its pricing page lists Starter at $39, Pro at $59 and Scale at $99 a month, and a free analysis against 2 competitors. Plainrival has a free account, then €39, €129 or €249 a month, excluding VAT.

### Does Plainrival write a full competitive analysis?

Not in one go. The opportunity report groups pains, missing features and quick wins per competitor, with quotes, and the brief explains each change. For a one-off SWOT, Competely is the better fit.

Source: [competely.ai](https://competely.ai)